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10:24 AM

10:24 AM

(GMT+1)

Available for project

Available for project

Early Jan 2027

(Case study Nº 04)

2026

Pulsewave

Type

Digital campaign

Discipline

Development, UI/UX

Year

2026

Services

Campaign concept · UI design · Motion · Web build

A launch campaign for a breathing app, told through one glowing gradient.

(01) The brief

(01) The brief

Pulsewave's breathing app was loved by its users and invisible to everyone else.

(02) What we did

(02) What we did

We turned the app’s breathing gradient into the whole campaign: a responsive site, motion spots for social and a UI refresh that makes each session feel like sunrise.

(03) Results

4.2M

Campaign views

+52%

App installs

12 wks

Brief to launch

“

The campaign looks the way the product feels, and our installs say the same.

Priya Shah, Head of growth, Pulsewave

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