(GMT+1)
Early Jan 2027
(Case study Nº 03)
Éter
Type
Fragrance & mockups
Discipline
Development, Creative direction
Year
2025
Services
Bottle concept · 3D mockups · Launch site
A fragrance house launched with sculpted glass and a site that feels like air.
Éter needed to sell a scent online before a single bottle had been made.
We sculpted the bottle in 3D, rendered every angle as photoreal mockups and built a launch site where the liquid shifts colour as you scroll.
(03) Results
9 wks
Concept to launch
4.6k
Pre-orders
0
Physical samples needed
“
People pre-ordered a bottle that only existed in LUMA's renders.
Lise Moreau, Founder, Éter
